dd_report_us
THE STATE OF DIGITAL DISRUPTION 2018 REPORT
The following consumer insights index presents results of a survey run to better understand consumers and the impact of digital disruption.
2018_pets_travel
Air Travel with Pets
Insights Into The World Of Air Travel With Pets
anz_info_thumb
ANZ Shopping Infograophic
AUS vs NZ Shoppers Infographic
ir_amazon
Internet Retailer - March 2018
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How do Gen Y’s vs Gen Z’s holiday shopping habits compare
The holiday season is upon us. We surveyed 1,000 consumers between the ages of 18 - 36 to gather insight on the way that Gen Y and Gen Z shop.
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CES2017 - Consumer Purchase interest and Thoughts on Innovation
Consumer Purchase interest
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2017 Naughty or Nice List Infographic
Behaviors revealed that may make Santa not so jolly!
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2017 Friendsgiving Infographic
Americans reveal Friendsgiving rituals this November
kraft_family
Kraft #FamilyGreatly Infographic
84 percent of parents feel pressure to be "perfect," but their kids prefer "great"
blackfriday2017
Black Friday comes too late for the majority of Christmas shoppers
Black Friday comes too late for the majority of Christmas shoppers
anz_grocery
Grocery Shopping Study AUS VS. NZ
Toluna conducted a study about the differences in grocery shopping habits between Australians and New Zealanders.
va_us
What Brands Need to Know About Virtual Assistants
Learn how consumers are using Virtual Assistants to shop, consume media and more.
snapchat
What Brands Need to Know About Snapchat
What Brands Need to Know About Snapchat
snapchat_uk
What Brands Need to Know About Snapchat
Toluna surveyed consumers in the UK to find out how brands resonate with Snapchat
snapchat_us
What Brands Need to Know About Snapchat
Toluna surveyed consumers in the US to find out how brands resonate with Snapchat
omg_cobrand
Omnicom Media Group and Toluna Study: Video Content Viewership in Hong Kong
Omnicom Media Group has partnered with Toluna for a study about the video consumption habits of the Hong Kong audience, with a particular focus on the changing balance between television, OTT (Over-The-Top) and digital video opportunities.
globalisation
Sentiments of Globalization
Toluna’s CEO and company founder, Frederic-Charles Petit spoke at ESOMAR in Brussel and shared insights on globalization.
foodbev_uk
Think you know today’s shopper? Think again.
We’ve recently conducted a study of UK respondents to delve into the various types of shoppers in the UK and what drives them to shop, and what motivates them to try something new.
physicians
Physicians Look to Achieve Work-Life Balance
Ranks Highest as 2017 New Year’s Resolution
innovation in retail
Retail innovation: are Americans and Europeans so different?
This survey was fielded to 9041 respondents in the US and Europe and compares how consumers react to a list of 16 key innovations in retail.
2017resolution
2017 Career Resolution
It’s time for New Year’s resolutions! A poll conducted by Toluna reveals that building a working healthier life, having the courage to change, and taking time to reflect are the most popular resolution ideas for people’s professional lives.
2016_naughty_or_nice
Toluna Quicksurveys Reveals Annual 2016 Naughty & Nice Behaviors List
Toluna Quicksurveys Reveals Annual 2016 Naughty & Nice Behaviors List. This year in review reveals new naughty behaviors like ghost dating, stealing a political sign off someone else's yard and using kids as an excuse!
shopperprofile
Think you know today’s shopper? Think again.
1,000 supermarket shoppers surveyed: 7 shopper profiles every Food & Beverage marketer must understand for success.
tt_holiday
The Holiday Season: The Most Wonderful Time of the Year
We recently conducted a study of 500 respondents in the United States and 500 respondents in the United Kingdom to learn about their plans and sentiments around the holiday season.
selfdriving
Self-Driving Cars Rapidly Becoming a Reality
With the promise of self-driving cars rapidly becoming a reality, Researchscape, in partnership with Toluna, surveyed 1,037 U.S. consumers via an online study.
imrg_cobrand
Is Black Friday Bombing?
Shoppers in the UK are becoming more sceptical of sales and saying they respect brands that don’t get involved in events like Black Friday. IMRG and Toluna partnered to delve into how holiday shopping has changed as we approach another Xmas peak.
mmg
Catch-22 of Targeted Advertising
Brands must find a way to navigate contradictory consumer views on the usage of data and targeted advertising according to a M&M Global study partnered with Toluna for a survey of 1,502 internet users across the US, UK and China.
us_president
U.S.Presidential Campaigns’ Impacts on Property & Legal Sectors
The epic battle finally came to an end. Toluna conducted a quick study* using Toluna QuickSurvey to better understand how the candidates’ presidential campaigns affect the property and legal sectors of U.S.
recruiter_survey
Gen Z & Millennial Women in Workplace
Young women still face significant obstacles in their careers, despite recent high-profile efforts to push for diversity and equality in the workplace, according to a Toluna survey by 1,000 Dreams Fund and Recruiter.com
poke
Augmented Reality (AR) Adoption
Consumer adoption of Augmented Reality drives new business opportunities, According to a Toluna QuickSurvey ran by ClickZ
wedding_season
Wedding Season Blue?
After surveying a total of 1,000 individuals between the ages of 18 and 55 in U.S. with Toluna QuickSurveys, a study from Madame Noire found that guests in the wedding could be as stressful as the bride and groom to be.
spending
Spending on Mobile Apps
Overall, less than half of respondents claim to spend money on apps, according to a Toluna quick poll ran during Oct 3rd to Oct 4th, 2016.
photo_gadget
Photo Taking Habits Globally
We ran a quick global poll to better understand how people use cameras, and smart phones for photos. The responses below are global unless otherwise stated. This survey ran during Sep 21th to Sep 23rd, 2016.
mmg
How Are Social Media Users Responding To Brand Content?
In partnership with online research provider Toluna, M&M Global surveyed 2,309 respondents in five markets across the globe – France, India, Hong Kong, Australia and the US.
iphone7
What iPhone 7 Features Do People Want?
A poll conducted by Toluna reveals that 32GB Starter Model, Waterproof Design and Dual-Camera System are the most anticipated features on iPhone 7.
backtoschool
2016 Back To School Study
We surveyed 1,600 respondents in the United States, United Kingdom, Australia and Singapore (400 for each country) via Toluna QuickSurveys. Here’s what we found.
tt_channel
How people from different countries tuned in the Rio Games?
While TV is the go-to choice for people around the globe wanting to watch the Rio Games, China score above average in all channels.
tt_2024
TolunaTopics: Rome as the wonder city for 2024 Olympics
Toluna surveyed 1000 respondents globally, 34% people said Rome as the most expected city for the 2024 Game
rioolympics
Athletes aren’t the only ones competing at the Rio 2016 Olympic Games
Which sponsors & advertisers are on top of the podium?
rio_olympics_uk
The Rio 2016 Olympic Games
We surveyed 1000 respondents in the US, UK, Italy, Spain, France, Germany, Australia, China and Japan about their plans to watch the 2016 Olympics using Toluna QuickSurveys. Here’s what we found.
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TolunaTopics: Mobile Payment Study in Australia, China and Singapore
Mobile payment surge in the world. Toluna asked 1,800 people from Australia, China and Singapore, about their usage of this technology. Here is what we found.
rioolympics2016
The Rio 2016 Olympic Games
We surveyed 1000 respondents in the US, UK, Italy, Spain, France, Germany, Australia, China and Japan about their plans to watch the 2016 Olympics using Toluna QuickSurveys. Here’s what we found.
autonomus
TolunaTopics: Autonoumous Driving
3,500 respondents from United States, Australia, Singapore and India voiced their opinions toward autonomous driving
futuregaming
TolunaTopics: The Future of Gaming Industry
Toluna asked 3000 members in Australia, Italy, Singapore, Spain and United Kingdom which technology, Virtual Reality (VR) or Augmented Reality (AR), will be the future of gaming industry. Here is what they think!
entrepreneurship
TolunaTopics: Entrepreneurship in France and US
mellians_uk
2016 Millennials Media Consumption Survey
The way millennials consume media, and emerging digital methods of consuming media, are forcing advertisers to try a different approach.
millenials
2016 Millennials Media Consumption Survey
The way millennials consume media, and emerging digital methods of consuming media, are forcing advertisers to try a different approach.
smallbusiness
TolunaTopics: How to Succeed in (Small) Business
Small businesses need better online presence to succeed with customers. Toluna recently asked 700 Internet-representative respondents in the US using Toluna QuickSurveys™ real-time survey and analytics platform. Here’s what we found!
connectedretail
TolunaTopics: Different Strokes for Different Folks
Consumers prefer different channels for browsing and purchasing, according to a latest survey about consumer shopping habits in the US and UK.
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TolunaTopics: Battle for Future of Delivery
Drones vs. Robots: Toluna asked members in Australia, Hong Kong, India and Singapore what they think delivery system of the future would be.
online_shopping_fashion
TolunaTopics: Online Shopping for Fashion
With fashion becoming ever so important amongst the general population, Toluna ran a live QuickSurvey about online fashion shopping during the IMRG Fashion Connect Conference on 11th February 2016. The survey consisted of 500 respondents in the UK.
global_risk
TolunaTopics: Global Risks
The World Economic Forum recently published a new issue of the Global Risks Report. Toluna asked members about perceived risks and ran a survey in Australia, India, Italy, Singapore, US and UK.
climatechange
TolunaTopics: Climate Change
Toluna asks members in Australia, India, Italy, Singapore and Spain about their views on the recent UN climate change summit.
financialemergency
TolunaTopics: Financial Stress
Toluna asks members in Australia, Hong Kong, India and Singapore about the types of financial emergencies that stress them out the most.
recruiter_survey
TolunaTopics: Online shopping supersedes the mall
‘Click to collect’ starting to change the face of retail. US consumers are increasingly opting to shop online rather than in-store, connected retail adoption provides hope for retail.
mobilecamera
TolunaTopics: Using Mobile Phone as Camera
Toluna asks respondents in France, Germany, Italy, Singapore and the U.S. about using mobile phone as primary camera.
yogapractice
TolunaTopics: Yoga Practice
Toluna asks panelists in Australia, Hong Kong, Italy, Singapore, Spain and UK about their yoga practice.
blood_donation
TolunaTopics: Blood Donation
World Blood Donor Day is celebrated on 14 June. Toluna asks panelists in Australia, Italy, Singapore and Spain about blood donation.
foodwaste
TolunaTopics: Global Food Waste
France passes new law forbidding food waste. Toluna surveyed panelists in Asia, Europe and America about their view on adopting the same policy in their countries.
springbreak
Spring (Break) is in the Air
A Spotlight on Today's Spring Breaker in the US
media_addiction
Digital Addiction to Technology and Media Consumption and what it means for Marketers
People are using their smartphones more and more often, and a love hate relationship is developing into addiction and behaviour changes. We undertook a study to better understand resulting changes in media consumption.
media_addiction
Media Usage: A Digital Addiction
Insight into media usage by age.
maintaining_health
TolunaTopics: Maintaining Health and Wellness
Taking measures to maintain a healthy lifestyle in a connected society.
googleglasses
TolunaTopics: Google Glass
Google Glass: A global survey about wearable technology
multiscreen
TolunaTopics: The Multi-Screen Landscape
Rise of smartphone addiction leads to love-hate relationship for US consumers.
iot_uk
TolunaTopics: The Internet of Things
Women in the US are more likely to embrace connected living than men. Living with the “Internet of Things” (or IoT), a survey about global connected living.

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