Why Toluna?

Our clients' opinions!

Toluna has become a pivotal and trusted partner in sample provision for our business. They successfully deliver hundreds of projects across the globe each year, to the standards we regard as essential for high quality online research.

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Member associations
Supporting the future of our industry

Toluna adheres to the globe’s most stringent guidelines for panel management and data quality.  We are members of many industry associations committed to innovating data quality, including the following:

Toluna is a member of the Council of Survey Research Organizations (CASRO), the Advertising Research Foundation (ARF), the Market Research Association (MRA), the American Marketing Association (AMA), ESOMAR, EphMRA, the Market Research Association of India (MRSI), the Association for Survey Computing (ASC), and the Australia Market and Social Research Society (AMSRS).

Toluna is gold-seal-certified by the Marketing Research and Intelligence Association (MRIA), MRA-audited, members of the Trust Alliance, and Greenbook Health -certified.  Toluna is a licensed TrueSample™ sample provider.

  • ARF
  • ESOMAR
  • MRA
  • MRIA ARIM
  • MRSI
  • EPHMRA

Toluna executives are very active participants in all industry associations and data-quality initiatives.