PanelPortal™ New Opportunities
New Opportunities in Community Panels
PanelPortal™ The Know-How To Know More
The Know-How to Know More
PanelPortal™ Unlocking The Value
Unlocking the Value of Panel Communities
Harnessing the Power of Branded Communities Has Never Been Easier
Top 5 Reasons a Community-Panel is Unhealthy
May 11, 2015 | Julie Paul
Part 1 in a 3-part series on panel health. I’ve decided to write a serious of blogs about panel health, because all too often, this aspect of panels is completely ignored. This is mostly because it’s not understood or because what’s involved in keeping a panel healthy is seen as too costly or too much effort.
Top 5 Panel Health Measures
May 27, 2015 | Julie Paul
Part 2 in a 3-part series on panel health. I’ve decided to write a serious of blogs about panel health, because all too often, this aspect of panels is completely ignored. This is mostly because it’s not understood or because what’s involved in keeping a panel healthy is seen as too costly or too much effort.
Top 5 Methods for Maintaining a Healthy Panel
June 4, 2015 | Julie Paul
Part 3 in a 3-part series on panel health. In this three-part series on panel health, you've heard the top 5 reasons a panel is unhealthy and the top 5 measures to use in determining panel health. Now, it's important to know what to do to maintain or restore panel health.
janeiro 13, 2016
Hear Your Customer’s Voice: Using Real-Time, Ongoing Feedback to Perfect Your Marketing Strategies - Webinar with AdWeek
If you want to know what your customers really want, you’ve got to ask. That’s why marketers from Sony to Sephora are using online communities to listen to their customers and benefit from real-time feedback to improve their marketing decision-making.
Hear from insurance/investment giant Transamerica about how it built an online community to get ongoing insights that are being incorporated into its marketing messages, advertisements, website design and more. You’ll find out:
- Why brands are using communities as a window into what’s on their customers’ minds
- How community opinions and feedback can be used to test and refine communications
- What goes into building effective user communities and best practices for maintaining and nurturing these groups
Ashley Bilko, Market Research Manager, Transamerica
Julie Paul, SVP, Online Communities, Toluna
Paul Twite, Managing Director, UK, Toluna
Wednesday, Jan 13, 2016
1:00 PM - 2:00 PM EST