Ad Image
Online market research panels – WebUser

The Toluna WebUser specialist sub-panel. Find your target sample of the world’s net-heads!

The Toluna WebUser specialist sub-panel has been specifically designed to help you target today’s e-consumer. Quickly identify your target respondents by type of purchases made online, ISPs, type of connection, length of time online and much more!

A few examples of our huge number of  profiling attributes to help your online usage based projects run seamlessly...

Example Toluna WebUser Profiling

Time spent online per week

  • Less than 1 hour
  • Between 1 and 2 hours
  • Between 2 and 5 hours
  • Between 5 and 10 hours
  • More than 10 hours

Web connection type

  • ADSL
  • Analogue modem
  • Cable
  • No connection
  • Other

Products purchased online

  • Banking services
  • Books
  • CD-DVD
  • Clothes
  • Computer equipment
  • Computer games
  • Electrical equipment
  • Flowers
  • Food
  • Hygiene / beauty products
  • Insurance
  • None
  • Office supplies
  • Press subscriptions
  • Event tickets
  • Software
  • Sports equipment
  • Travel
  • Other

Online activities

  • Access your company's IT system remotely
  • Chat using instant messaging
  • Day-to-day shopping (e.g. food)
  • Download music
  • Banking
  • Meet people
  • Other types of purchases (e.g. books)
  • Discussion forums
  • Online gaming
  • Playing gambling games
  • Purchase or book train or plane tickets
  • Visit media websites
  • Visit your school or university website


Online video games market research. Find your target research sample by platform, game genre, and time spent playing with this video gaming research panel
Mobile telecoms market research

Mobile telecoms market research with Toluna Mobile online research panel. Target by handset, networks, monthly spend and more.        
Media planning research online
Media planning research online. Use Toluna Media to target your online media research by media consumption across print, TV and web
Lifestyle and hobbies online research panel
Lifestyle and hobbies online research panel. Target your research by lifestyle choice.