Toluna plc launches new online panel community management solution, PanelPortal
Today, Toluna plc (LSE TOL) announces the launch of the latest version of its powerful online panel community management solution, PanelPortal.
PanelPortal has been developed as an extremely powerful and easy to use solution. It provides marketing and research professionals with the ability to build their own web portal, manage an online panel, survey respondents and create VIP community areas for topic based discussion forums.
With over 60 clients such as Carat, Condé Nast, Voyages SNCF, Decathlon and Barclays, Toluna’s survey and panel management products have enjoyed considerable success across many sectors. Toluna has focused its efforts on filtering current user feedback into this latest version. As a result PanelPortal boasts technological innovations designed to improve the user experience and make the day to day management of an online panel less labour intensive.
“This latest version of PanelPortal is the result of seven years at the forefront of managing global online panel communities. We consider PanelPortal unique in that it provides a perfect balance between usability and power. It is in line with our mission statement of providing research professionals with simple to use and yet powerful and innovative survey and panel management solutions.’ Frederic-Charles Petit, CEO, Toluna plc.
For the first time marketing and research professionals can now enjoy an end to end online data collection solution designed by true panel experts and backed by a range of training and consultancy services , which gives users access to some of the world’s top panel community management professionals.
Visit www.toluna-group.com/software for more information
About Toluna
Toluna is Europe’s fastest growing online panel community and survey technology provider to the global marketing research industry. The company provides sample and custom panel building expertise to over 300 of the world’s leading market research agencies from offices across Europe and North America. Toluna has built, and manages, a panel community of over 1.6 million active members across 27 European and international countries. This has been extensively profiled into 16 specialist panels, reaching niche segments to provide premium quality survey research data. In addition, PanelPortal™, Toluna’s online panel community management solution, enables research professionals to build, manage and run their own online panel communities with ease.
For more information visit http://www.toluna-group.com/software
