Events

28
February 28, 2017 - March 01, 2017
The Quirk's Event - OC (, , )
Gold Sponsor
07
March 07, 2017 - March 07, 2017
Social Media 2017 : challenges, usages and best practices (Paris, , France)
07
March 07, 2017 - March 09, 2017
Insight Show 2017 (London, , )

Speakers

James Pickles - Director, Corporate Client Sales - Toluna
Richie Heron, Director - Digital Research Science – Toluna

Topic

 The rise of automation - does concept testing work in a real-time world?

  • Highlighting how changing business needs and a more digital world has impacted modern day testing backgrounds
  • Spotlighting the efficiency requirements needed for modern concept testing in terms of automation, sample & output
  • Reviewing how the PowerConcept can be used to benefit product development
  • Showcasing real life studies where using the method has led to successful product development


Booth

We will also have a booth at the event for both days running. If you have any question be sure to pop by.

13
March 13, 2017 - March 15, 2017
IMPACT 2017 (London, , )
Future Fit: Strategies for Better Business and Stronger Society
Impact 2017
MRS Annual Conference
20
March 20, 2017 - March 22, 2017
ESOMAR MENAP (Dubai, , )
ESOMAR MENAP
Dubai, UAE
Bronze Sponsor

Upcoming Webinars

Past Webinars

30
November 30, 2016
Getting to the heart of what makes communities tick
Join Toluna for a webinar dedicated to exploring and maximizing the value of branded communities, along with the latest, most innovative applications for community approaches.  We’ll dive into the customer experience and learn about what keeps community members engaged, and will hear case studies from leading brands within the education, media, and entertainment sectors.

Topics we'll cover:

* Branded Communities Through the Eyes of Community Members
* Digital Tracking Adds Depth to Communities - Learn More about the What behind the Why
* How Top Brands are Using Communities and Achieving Success

Hosted by:
Mark Hallums, VP - Digital Solutions, Technology, Toluna
Cara Edwards, Consultant, Technology Solutions, Toluna

19
October 19, 2016
Online Communities Fuel Brand Growth
Join Toluna for a webinar dedicated to exploring and maximizing the value of branded communities, along with the latest, most innovative applications for community approaches. We’ll dive into the customer experience and learn about what keeps community members engaged, and will hear case studies from brands like BBC Worldwide, and more! 
30
March 30, 2016
How survey research can power your communications and create compelling stories
Creating compelling press releases and content is more and more important to today’s communications professionals.  Survey research has always been a powerful tool to validate client pitches, and creative, and now many communications professionals are using survey research to help inform communications strategies and content development.  To create content that resonates, you need to know what consumers are interested in and present it in a way that is relevant to them.  
 
What you’ll learn at this webinar:
* How to craft surveys that create compelling stories that journalists want to cover
* Using survey research to ensure that you’re touching on current trends, and consumer hot topics
* How to use survey research as an anchor for your communications calendar  

Presented by:

Paul Twite, Managing Director, Toluna
Debbie Snewing, Director - Media & Communications Sector, Toluna
Daniel Stauber- Director, Research & Analytics, Golin
Kirsty Higgins, Founder, 1KH Ltd.

Start Time : 3:00pm
End Time : 4:00pm
13
January 13, 2016
Hear Your Customer’s Voice: Using Real-Time, Ongoing Feedback to Perfect Your Marketing Strategies - Webinar with AdWeek

If you want to know what your customers really want, you’ve got to ask. That’s why marketers from Sony to Sephora are using online communities to listen to their customers and benefit from real-time feedback to improve their marketing decision-making.

Hear from insurance/investment giant Transamerica about how it built an online community to get ongoing insights that are being incorporated into its marketing messages, advertisements, website design and more. You’ll find out:

  • Why brands are using communities as a window into what’s on their customers’ minds
  • How community opinions and feedback can be used to test and refine communications
  • What goes into building effective user communities and best practices for maintaining and nurturing these groups

Presented by:
Ashley Bilko, Market Research Manager, Transamerica
Julie Paul, SVP, Online Communities, Toluna
Paul Twite, Managing Director, UK, Toluna

Wednesday, Jan 13, 2016
1:00 PM - 2:00 PM EST
28
October 28, 2015
Convert and cultivate: how companies can maximise engagement with their customers. - Hosted by Marketing Week
Companies from Sony, to Sephora use communities to stay-in-touch with their customers, keep pulse of the customer experience, innovate, co-create and, above all, improve marketing decision-making.  Community members participate in on-site discussions, chat with one-and-other and businesses win by mining valuable consumer feedback, and engaging with customers in a meaningful and ongoing way.

You’ll learn how;

• Companies have made an ROI case for building a community of their own, and results achieved.
• Communities can be implemented – the way that they can tie in with all aspects of marketing, including social efforts.
• Case study presentations, brands that have put branded communities to work for them, and how they’re winning by obtaining a significant competitive advantage.

Contact Us

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