Events

01
May 01, 2017 - May 03, 2017
TMRE In Focus: Technology-Driven Insights (, , )
MARK SIMON, Managing Director, Toluna North America

Monday, May 1 | 12:15 -1:00
04
May 04, 2017 - May 04, 2017
Discover How Technology-Driven Insights Can Serve As A Vehicle For Growth (Chicago, IL 60607, , United States)
16
May 16, 2017 - May 17, 2017
Food and Drinks Conference (Central London, London, UK)
27 Food & Drink Brands & Retailers Harness The Latest Multi-Channel Consumer & Retailing Insights To Monetise Food & Drink Trends & Innovations Which Excite, Engage & Capture Customer Attention

Cavendish Conference Centre, Central London
16
May 16, 2017 - May 19, 2017
International Congress of AFM (, , )
16
May 16, 2017 - May 19, 2017
ESOMAR APAC 2017 (, , )
Stop by the Toluna booth #8 at ESOMAR APAC 2017! 
Le Royal Meridien Shanghai Hotel

Upcoming Webinars

11
May 11, 2017 - May 11, 2017
Think Globally, Act Locally – What you Need to Know about Conducting Research in the Middle East
We will look into the region/market size and opportunity, and discuss what brands look to understand/consumer insight.
18
May 18, 2017 - May 18, 2017
Community ROI & Working with Internal Stakeholder Groups
Speaker: Julie Paul 
Starting with ROI – helping clients sell the concept of community into their organization; then once sold, build awareness of the community with stakeholder groups within the client organization, and finally, once the community takes hold, controlling the high demand coming from stakeholder groups to optimize community engagement while meeting the needs of internal groups/divisions.

Past Webinars

27
April 27, 2017
Adweek Webinar: Put Consumer Feedback to Work for Your Brand: Time to Plan for Communities of the Future

Top-performing brands understand how to tap into consumer thinking to uncover new ideas and improve the speed and quality of decision-making. Community-based approaches provide a destination for consumers and way for them to speak out and be heard. Brands not only receive attitudinal information and on-site discussion, but now real-time insight can be coupled with actionable consumer data.

Hear from Toluna about what the community of the future is heading, with examples from specific brand engagements. This webinar will cover:

  • How to “sell in” community approaches to stakeholders
  • Which metrics and KPIs can be used to assess community impact
  • New methods for coupling transactional and digital data to achieve true ROI
23
March 23, 2017
Understanding Survey Respondents, Mobile vs. Desktop

The increase in mobile smartphone usage is a widely discussed topic in market research, as companies struggle to reach consumers in an increasingly mobile world. Younger demographics are particularly difficult to reach, as they are more likely to prefer to take surveys on mobile devices, sometimes exclusively. As a result, surveys limited only to respondents completing them on a laptop or desktop are not as representative of the population as device agnostic surveys or surveys that appear on all devices in an optimal way. 

In this session, we will: 

  • address the growing need for device agnostic surveys; 
  • share research on research regarding mobile survey completes and a comparison with desktop; 
  • present recommendations and limitations to creating device agnostic surveys to ensure an engaging experience and representative results.

Thursday, March 23 | 12pm EST

30
November 30, 2016
Getting to the heart of what makes communities tick
Join Toluna for a webinar dedicated to exploring and maximizing the value of branded communities, along with the latest, most innovative applications for community approaches.  We’ll dive into the customer experience and learn about what keeps community members engaged, and will hear case studies from leading brands within the education, media, and entertainment sectors.

Topics we'll cover:

* Branded Communities Through the Eyes of Community Members
* Digital Tracking Adds Depth to Communities - Learn More about the What behind the Why
* How Top Brands are Using Communities and Achieving Success

Hosted by:
Mark Hallums, VP - Digital Solutions, Technology, Toluna
Cara Edwards, Consultant, Technology Solutions, Toluna

19
October 19, 2016
Online Communities Fuel Brand Growth
Join Toluna for a webinar dedicated to exploring and maximizing the value of branded communities, along with the latest, most innovative applications for community approaches. We’ll dive into the customer experience and learn about what keeps community members engaged, and will hear case studies from brands like BBC Worldwide, and more! 
30
March 30, 2016
How survey research can power your communications and create compelling stories
Creating compelling press releases and content is more and more important to today’s communications professionals.  Survey research has always been a powerful tool to validate client pitches, and creative, and now many communications professionals are using survey research to help inform communications strategies and content development.  To create content that resonates, you need to know what consumers are interested in and present it in a way that is relevant to them.  
 
What you’ll learn at this webinar:
* How to craft surveys that create compelling stories that journalists want to cover
* Using survey research to ensure that you’re touching on current trends, and consumer hot topics
* How to use survey research as an anchor for your communications calendar  

Presented by:

Paul Twite, Managing Director, Toluna
Debbie Snewing, Director - Media & Communications Sector, Toluna
Daniel Stauber- Director, Research & Analytics, Golin
Kirsty Higgins, Founder, 1KH Ltd.

Start Time : 3:00pm
End Time : 4:00pm

Contact Us

Interested in learning more?

Thank You

Many thanks. Your request has been sent.