February 21, 2018 - February 21, 2018
MRS Data Analytics and Insights (London,WC1B 3QD, , UK)
Learn more about using multiple data sources and advanced analytics to deliver exceptional insight
February 27, 2018 - February 28, 2018
2018 Quirk’s Event – East (Brooklyn, New York, United States)
Face-To-Face Meetings With Experts; From All Across The Industry An event that offers an integrated experience with greater networking opportunities,
February 28, 2018 - February 28, 2018
Mediatel Media Research Awards (London, EC3V 3ND, , UK)
The Mediatel Media Research Awards 2018 invited research agencies, industry bodies, media agencies and owners to enter categories that span innovation in survey design, creativity in data communication, insight and research effectiveness. The 2018 winners will be revealed at an annual awards lunch at the impressive Banking Hall on Wednesday 28 February 2018.
March 06, 2018 - March 08, 2018
Insight Show (London W14 8UX, , UK)
The Insight Show is the THE event for professionals who generate or interpret actionable intelligence into strategic actions. This long standing and reputable exhibition and conference provides researchers and analysts with the services, knowledge, contacts and inspiration to help develop and deliver your next big projects.
March 13, 2018 - March 14, 2018
Impact 2018 - MRS Annual Conference (London EC3N 2BQ, , UK)
At the core of Impact Week 2018, MRS Annual Conference will run over 13-14 March. The conference will cast a light on the strategies that will help to drive progress. With a stellar line up of brands, speakers, and stories – you won’t want to miss this leading summit of ideas.

Upcoming Webinars

March 01, 2018 - March 01, 2018
marketing Week Live: Sign up to our webinar on using digital tracking for unique insights into consumer behaviour
Taking an in-depth look into digital tracking of actual shopper behaviour across many brand categories and hundreds of retail sites, Toluna’s research uncovers some surprising results.
June 20, 2018 - June 22, 2018
MRS – Quality Respondents
Questions to ask and pitfalls to avoid
A webinar for new researchers dealing with the field process.

Past Webinars

February 15, 2018
Strategic Insights From the 2017 Q3 -Q4 GRIT Report
The 22nd edition of the GreenBook Research Industry Trends Report is live! Using data collected in Q3 &Q4 of 2017, the GRIT report provides insights into the evolution of the industry and the implications of these changes.
February 14, 2018
GDPR Explained
  • The GDPR is a new legal framework, replacing the EC Directive 95/46 on Data Protection and will apply from 25 May 2018.
February 14, 2018
The General Data Protection Regulation (GDPR) and Market Research – The GDPR Explained

The General Data Protection Regulation (GDPR) and Market Research – The GDPR Explained

Toluna Provides an In Depth Look at the GDPR and Implications for Survey Research

Over 100 countries, jurisdictions and territories across the globe now have privacy laws in place to protect personal data held by private and public bodies and over 40 countries and jurisdictions have pending bills or initiatives on privacy laws.  The EU and EFTA member States have agreed to adopt a new legal framework on the treatment of personal data (the General Data Protection Regulation (GDPR)).

At Toluna, our goal is to share some of our learnings, and help explain the protocols we’ve implemented to comply with the GDPR, while ensuring that we share best practices and provide you with insight as to what you should consider. 

Here’s what we’ll cover;

  • The GDPR explained, what you need to know.
  • What should you be asking for of your suppliers?
  • Common questions.
  • Documentation and support.
May 11, 2017
Think Globally, Act Locally – What you Need to Know about Conducting Research in the Middle East
We will look into the region/market size and opportunity, and discuss what brands look to understand/consumer insight.
April 27, 2017
Adweek Webinar: Put Consumer Feedback to Work for Your Brand: Time to Plan for Communities of the Future

Top-performing brands understand how to tap into consumer thinking to uncover new ideas and improve the speed and quality of decision-making. Community-based approaches provide a destination for consumers and way for them to speak out and be heard. Brands not only receive attitudinal information and on-site discussion, but now real-time insight can be coupled with actionable consumer data.

Hear from Toluna about what the community of the future is heading, with examples from specific brand engagements. This webinar will cover:

  • How to “sell in” community approaches to stakeholders
  • Which metrics and KPIs can be used to assess community impact
  • New methods for coupling transactional and digital data to achieve true ROI

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