5 simple steps to get the answers you need
Set up and manage your own research panel and community, create online surveys and forums, then collate the results into reports which you can use to improve the effectiveness of your business activities.
Manage the recruitment of customers
- E-mail your CRM records to invite customers to join
- Direct traffic from your existing website
- Utilise existing customer e-mail lists as a recruitment pool
- Centralise all customer data within PanelPortal
- Tap into Toluna’s global online panel community to survey your competitors customers
Build and manage your online panel community
- No technical skill required to create and edit pages
- Create member registration process and pages
- Enable personal log-in areas for each member
Manage the health of your panel for maximum responsiveness and reliability
- Set automatically managed quality policies
- See who is joining / leaving your panel
- Monitor the responsiveness of your panel
- Manage incentives paid to panellists
Create online surveys and discussion forums
- Create advanced questionnaires
- Use skip and piping logic
- Use library of flash questioning types for maximum engagement
- Create VIP discussion forums for exploratory studies
- Use video, image and audio for concept testing
Generate instant results on your surveys
- Run reports on surveys
- Cross tabulate data
- Export to multiple file formats for deeper analysis
- Generate graphical reports
Insight on demand to refine business activities
- Results generated ‘live’
- Complete projects in hours
- Refine tactical marketing spend
- Generate more insight for faster strategic decision making
