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Dec 12, 2016
Toluna Expands Presence in MENA: Key Hires, Panel Investment Support Growing Business

Toluna Expands Presence in MENA

Key Hires, Panel Investment Support Growing Business 

Dubai, UAE, December 21, 2016Toluna, the world’s leading provider of real-time digital consumer insights, is proud to announce expansion of the company’s in-market presence in MENA.  Earlier this year, Toluna opened an office in Dubai to fuel its continued growth deriving from the mission to provide global customers with true, real-time research solutions. 

Nader Kobeissi, the General Manager of Toluna MENA, has recently hired several industry veterans to join the Toluna team, taking aim at expanding Toluna’s brand’s reach within the region:

  • Abboudy Gogo, Client Service Team Manager, formerly of OnDevice Research, and IPSOS.
  • Rania Ayoub, Client Service Manager, formerly of IPSOS and OnDevice.
  • Sakina, Mannan, Account Manager, formerly of Millward Brown.

In addition to investments in hiring, the company has been working to develop panels within the region and announces the launch of its proprietary panels in Saudi Arabia, Egypt, and UAE.

“We’re excited to build our team, and capability the Middle East.  Toluna’s approach, and research platform are appealing to businesses in the region as they are quick to adopt disruptive research solutions,” says Nader.

 

About Toluna

Toluna is a leading provider of real-time digital consumer insights and empowers companies to brainstorm ideas, uncover new business opportunities and answer their questions in real time. Toluna is transforming the way marketing decisions are made by bringing consumers and brands together via the world’s largest social voting community of 10 million members across 59 countries. This real-time access to consumers is coupled with its state-of-the-art, market research survey and analytics platform. Toluna has 21 offices in Europe, North America, Asia Pacific, and MENA. For more information, please visit corporate.toluna.com.   

Media Contact: Janice Caston, Vice President, Global Marketing 203-846-5741 

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