Events

28
February 28, 2017 - March 01, 2017
The Quirk's Event - OC (Irvine, CA, )
Using Technology-Driven Insights to Perfect Brand Messaging: How Next-Generation Viewer Insights Power the Film Industry

SYLVIA ORTIZ-MOSCATO, Senior Vice President, Screen Engine
PATRICIA CHAPIN-BAYLEY, VP, Enterprise Solutions, Toluna

Tuesday, February 28 | 3:30-4:00 | Room 2
07
March 07, 2017 - March 07, 2017
Social Media 2017 : challenges, usages and best practices (Paris, , France)
07
March 07, 2017 - March 09, 2017
Insight Show 2017 (London, , )

Speakers

James Pickles - Director, Corporate Client Sales - Toluna
Richie Heron, Director - Digital Research Science – Toluna

Topic

 The rise of automation - does concept testing work in a real-time world?

  • Highlighting how changing business needs and a more digital world has impacted modern day testing backgrounds
  • Spotlighting the efficiency requirements needed for modern concept testing in terms of automation, sample & output
  • Reviewing how the PowerConcept can be used to benefit product development
  • Showcasing real life studies where using the method has led to successful product development


Booth

We will also have a booth at the event for both days running. If you have any question be sure to pop by.

13
March 13, 2017 - March 15, 2017
IMPACT 2017 (London, , )
Future Fit: Strategies for Better Business and Stronger Society
Impact 2017
MRS Annual Conference
20
March 20, 2017 - March 22, 2017
ESOMAR MENAP (Dubai, , )
ESOMAR MENAP
Dubai, UAE
Bronze Sponsor

Upcoming Webinars

Past Webinars

28
October 28, 2015
Convert and cultivate: how companies can maximise engagement with their customers. Hosted by Marketing Week
Companies from Sony, to Sephora use communities to stay-in-touch with their customers, keep pulse of the customer experience, innovate, co-create and, above all, improve marketing decision-making.  Community members participate in on-site discussions, chat with one-and-other and businesses win by mining valuable consumer feedback, and engaging with customers in a meaningful and ongoing way.

You’ll learn how;

• Companies have made an ROI case for building a community of their own, and results achieved.
• Communities can be implemented – the way that they can tie in with all aspects of marketing, including social efforts.
• Case study presentations, brands that have put branded communities to work for them, and how they’re winning by obtaining a significant competitive advantage.
13
August 13, 2015
15 Years into the Future of Market Research - Hosted by Greenbook
Toluna turns 15 this year, and we're not looking back – we're looking ahead to the next 15 years and what the future holds.  Join us to explore the future of consumer insight as we know it.

Presented by:
Mark Simon, Managing Director, North America & Business Technology Group

Thurs, Aug 13, 2015
1:00 PM - 2:00 PM EST
15
July 15, 2015
Learning how to listen, act, and achieve ROI from branded community

Branded communities are more popular in 2015 than they have ever been. Companies from Sony, to Sephora use communities to stay-in-touch with their customers and improve their decision-making. In fact, in the 2014 Greenbook Grit report, 56% of respondents report using, and 26% report considering branded community approaches in 2015. Today communities push the boundaries now afforded by technology, and brands can get closer than ever to their customers using techniques that range from mobile surveying, passive metering and advanced segmentation. We will present findings from several of our larger branded clients, and case study information. 

Our workshop will focus on providing attendees with a sense of; 

  • Branded communities, how they’re implemented and provide significant return on investment for users. 
  • Implementation, and how to best utilize branded communities to obtain competitive advantage. 
The latest trends, and innovations within branded communities from social media integration – to mobile. 

Presented by:
Julie Paul, Senior Vice President, Online Communities
Neil Dixit, Vice President, Technology Solutions

Wed, Jul 15, 2015
12:00 PM - 1:00 PM EST
31
March 31, 2015
Real-Time Marketing Meets Real-Time Research
Join Marketing Week and Toluna for an upcoming webinar.  This presentation will focus on the consumers’ role in the ecosystem of real-time marketing and research, and their ability to recognize and internalize the messages they are sent. 

Presented by Lucy Tesseras, Marking Week
John Bremer, Chief Research & Strategy Officer, Toluna
Paul Twite, Managing Director UK, Toluna
Tuesday, 31 March 2015, 10:00am GMT
12
March 12, 2015
Real-Time Marketing Meets Real-Time Research: A Digital Addiction
Join the AMA and Toluna for an upcoming webinar.  This presentation will focus on the consumers’ role in the ecosystem of real-time marketing and research, and their ability to recognize and internalize the messages they are sent

Presented by John Bremer, Chief Research and Strategy Officer
Thursday, March 12, 2015, 1:00pm EST

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